June 25, 2014
Douglas Elliman Real Estate and Zillow have entered a strategic marketing partnership. Zillow is the largest real estate network on the web.
Through the partnership, all of Douglas Elliman’s listings will appear as featured Zillow listings, by way of a direct feed from Douglas Elliman. This direct feed ensures that real-time information is shared with Zillow’s nearly 82 million monthly visitors. Douglas Elliman listings will also show up at the top of search results on Zillow, Zillow’s mobile apps, AOL Real Estate and HGTV’s FrontDoor. Approximately 170 homes are viewed every second on Zillow’s mobile apps alone. Furthermore, Douglas Elliman Real Estate listings will feature unique branding.
“This ultimate pairing of technology, data, and face-to-face information is designed to provide the best possible service to the customer,” Douglas Elliman President and CEO Dottie Herman stated.
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